Liz for Leader: Liz Truss Succeeded In UK Prime Ministerial Elections with Increased Positive Digital Sentiments, Defeating Rishi Sunak
Amid the downfall of Boris Johnson as the Prime Minister of UK, fresh prime ministerial elections have been held recently and it announced Liz Truss as the new Prime minister of United Kingdom on Monday. The winning of Liz Truss, a former foreign secretary is against the second prime ministerial candidate Rishi Sunak, the former chancellor of exchequer and a candidate of Indian origin.
CheckBrand evaluated social media platforms and measured the popularity of Liz Truss in the world generally and in United Kingdom particularly. Her digital rankings show that she is very popular among youth, and her online engagement is tremendously 2 million as of 5th of September, 2022 along with the digital brand value of 49.08 Lacs.
Truss has not always been in Conservative Party. Her political career began as a member of the moderate Liberal Democrats as a teenager before joining the right-wing Conservative Party. Although she initially favoured the UK staying in the EU, she eventually changed her mind and supported Brexit. Many commentators have questioned the shift in views about the issue as a result of this development.
Prime Ministerial candidate Liz Truss’s winning has been in contrast to the defeat of other candidate Rishi Sunak. In fact, according to CheckBrand, viewer sentiment for Liz Truss has gained to 5.6% in favour of her.
She became Secretary of the Treasury after serving as Attorney General under the supervision of Theresa May. She has frequently presented herself as a person moulded by her encounters with Teresa May.
Liz Truss served as Secretary of International Trade under Boris Johnson in 2019. She was appointed to the position of Minister of Foreign Affairs in 2021.
Truss campaigned on the promise of prioritising tax reduction and economic growth. After her winning, Truss has much greater issues ahead to deal with facing a massive challenge in Britain's mounting inflation and energy crises. In polls of an estimated 2 million Tory members eligible to vote, Liz Truss consistently outperformed Rishi Sunak.
CheckBrand analysis as per last seven days:
|
Country |
Search Engine Score |
Positive Sentiments |
Negative Sentiments |
Digital Engagement |
Twitter Followers |
Facebook Followers |
|
Liz Truss |
3022 |
5.6% |
49.5% |
2 Million |
290K |
28K |
|
Rishi Sunak |
4353 |
7.6% |
33.2% |
499.9K |
614.6K |
174K |
*source Google Trends
|
About Us: CheckBrand is an AI-enabled platform that tracks your online presence, to analyse the digital ranking, brand value and popularity index. Our Digital Ranking analysis is based on five factors; (1) Followers, (2) Trends, (3) Engagement, (4) Sentiment and (5) Mentions. |
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